1 203-978-1141 [email protected]
Loading Events

« All Events

  • This event has passed.

Paid, Earned, Shared, & Owned (PESO) Media

January 21 @ 12:00 pm - 1:00 pm

Free
Paid, Earned, Shared, & Owned (PESO) Media

An Overview of Public Relations and Marketing Communications for 2022 will cover the following:

• Why every enterprise large or small must be viewed as a unique and distinctive brand

• How trust and a positive reputation is built for a brand

• The key PR vehicles to leverage for optimal success

• A review of paid, earned, shared and owned media

• The benefits of editorial coverage over paid advertising

• How clarity and consistency of message translates to a healthy bottom line

The PESO Media webinar is part one of two classes about PR fundamentals. Part two, Media Relations Fundamentals, will take place next Friday (Jan. 28th).

Organizer

Publio
Phone:
1-203-978-1141 x. 700
Email:
hello@publi.io
View Organizer Website