SMarketPlace™ Live returns for an all-new season with Alex Hitt, a full-time affiliate marketer and growth partner who partners with businesses and entrepreneurs to optimize their online presence. As a leader of The Great Discovery, a global community of learners, creators, and knowledge-seekers, Alex is known for his ingenious approach to video marketing and training, along his large network of referral partners. In his SMarketPlace interview, Alex shared his inspiring journey from hotel manager to successful marketer, emphasizing the importance of collaboration and the groundbreaking tools that facilitate this new era of online business.
From Hotel Manager to Entrepreneur
Alex’s journey into entrepreneurship was unexpected yet transformative. After being laid off from his dream job as an international award-winning hotel manager in Hawaii, he turned to the internet to rebuild his career. What started as a necessity soon blossomed into a passion for helping others through affiliate marketing and online community building.
“Becoming an entrepreneur was never my plan, but sometimes life pushes you to explore new opportunities,” Alex reflected. His ability to adapt and innovate was the catalyst for numerous viral successes in social media marketing, leading to the establishment of his digital marketing agency. However, it wasn’t just about social media; he expanded his expertise to encompass SEO, ads, and more comprehensive marketing approaches.
Achieving Success Through Passion and Action
A core theme in Alex’s narrative is his relentless drive for success. He shared that his entrepreneurial journey is fueled by a commitment to hard work and a willingness to dive into the unknown. Whether leveraging guerrilla marketing tactics or embracing new tech tools, Alex’s singular focus and tenacity have led to breakthroughs others spend years trying to achieve.
“I’m obsessed with results, and that means doing the work every single day,” Alex stated. His high level of openness to new ideas and methods plays a crucial role in his ability to turn challenges into opportunities. For Alex, success demands urgency—doing today what others might put off for tomorrow.
When cohost Tom Dempsey asked about Alex’s “secret sauce” as an entrepreneur, Alex revealed it’s all about obsession, grit, and a creative mindset. He’s the type of person who fully commits—whether he’s turning a layoff into a high-level side hustle or applying unconventional strategies in marketing and social media. Alex has a unique ability to take something ordinary, see the opportunity, and transform it into extraordinary results:
The Great Discovery: A New Era of Collaboration
A key resource in Alex’s entrepreneurial journey has been the online learning platform, The Great Discovery. This revolutionary tool facilitates, manages, and monetizes large group collaboration globally, offering real-time AI voice translation in over 100 languages. “Now, entrepreneurs can work together seamlessly across borders, sharing resources and expertise to enhance their business growth,” Alex explained.
This platform is not just another software; it’s founded on the fourth generation of Six Sigma principles, bringing top-tier business methodologies to the masses. The Great Discovery allows entrepreneurs and small business owners to utilize professional-standard systems traditionally reserved for large corporations. As Alex explains, it’s essentially “the Six Sigma methodology, for the 95 percent of us.”
Music to Stay Motivated
Beyond his business acumen, Alex’s love for music underscores his dynamic personality. He fondly recalled his first concert experience with Coldplay, marking a milestone in his young life. Although his musical tastes have evolved, Alex’s appreciation for powerful beats and innovative sounds remains, often accompanying him through long work sessions.
Takeaways for Aspiring Entrepreneurs
Alex Hitt’s story is a testament to the transformative power of determination, innovation, and collaboration in entrepreneurship. As he continues to break new ground with The Great Discovery, Alex invites aspiring entrepreneurs to embrace these tools and mindsets. “Join us, and let’s transform how business is done,” he encourages.
For those looking to step into the future of business collaboration and marketing, coming together in communities like those Alex fosters can be the key to unlocking untapped potential. As Alex demonstrates, with the right tools and mindset, anyone can achieve greatness in the entrepreneurial world.
Watch Alex Hitt’s Full SMarketPlace Interview
Join Alex and Publio on The Great Discovery
Like Alex, Publio is a proud affiliate of The Great Discovery. Join us on the platform using our referral link to get started on your own learning and creator journey.
SMarketPlace™ Live: A PublioSTUDIO™ Production
Meet more people like Alex who are making their mark through innovative marketing, digital technologies and strategic collaborations.
SMarketPlace™ Live is a PublioSTUDIO™ production. PublioSTUDIO is a space for founders and CEOs to articulate their ideas and expertise and build them into impactful marketing and sales content. To book a tour, contact us.
