1 203-978-1141 [email protected]

What We Do

Turnkey Content Strategy

Create Your Own “M.O.”

The Publisher’s M.O.™ is great for in-house agencies, small businesses and entrepreneurs. Our Content Hub toolkit includes an ROI calculator with an expense-to-revenue metric. This strategic tool evaluates how the resources invested in your Content Hub will generate traffic, leads, opportunities and sales. 

 And this information enables you to create a C-suite business case that illustrates how your content strategy aligns with overarching company goals — such as influence, leads and revenue.

The Publisher’s M.O. Turnkey Content Strategy includes:

  • Competitive market research, evaluation, validation
  • SEO audit, assessment and strategy
  • Content strategy ROI assessment
  • North Star ‘Big Idea’ definition 
  • Content Hub and podcasting game plan
  • SEO content integration and social media distribution
  • Editorial Calendar
  • Marketing automation and CRM definition
  • Lead nurturing and funnel management
  • Talent development services (group workshops, online training)

Price: Custom Pricing (Contact us)

Team Workshops Corporate OR Small to Midsize Businesses

Who is the Workshop for?

The Publisher’s M.O. Workshop is ideal for 3-5 member marketing teams who want to recalibrate and realign their content strategies for better business and sales performance. Leaders and teams can have content representatives in the following areas:

  • Planning and production
  • Quality control (brand messaging)
  • Distributors and social media management

Why a Workshop

  • Get your team onboard and on the same page.
  • Align your ROI goals with your content strategy.
  • Organize, plan and scale your marketing activities.

What to Expect at a Workshop

The Publisher’s M.O. Workshop is a series of approximately 6-10 virtual or in-person working meetings that establishes a clear and common understanding about marketing objectives and the processes and resources needed to achieve desired results.

There are many moving parts in a marketing machine. For any campaign to work seamlessly and smoothly, careful planning and solid collaboration between team members and the tools they use is critical.

The workshop will help your team identify your company’s North Star idea and carve the path that allows all members of the team to follow that North Star.

The PMO Team Workshop includes:

  • SEO research and audit
  • Custom design for your objectives
  • approximately 6-10 hrs of exclusive coaching for a team of 2-5 people
  • LIVE: Step-by-step guide to Publisher’s M.O. Worksheet
  • The New Content Culture book (Print or Digital)
  • Lifetime access to Publio Office Hours

More than 5 team members? Call us for custom pricing.

Price: Starts at $4,995

Marketing Therapy Sessions (for Solopreneurs and Startups)

Who is Marketing Therapy for?

Publisher’s M.O. Marketing Therapy is ideal for solopreneurs and startup business owners who want to define, recalibrate and realign their content strategies for better business and sales performance.

Why Marketing Therapy?

  • Define your North Star idea.
  • Assess your content performance against business goals.
  • Align your ROI goals with your content strategy.
  • Organize and plan your marketing activities.

What to expect at a marketing therapy session

Publisher’s M.O. Marketing Therapy is a series of approximately 6-10 virtual or in-person working meetings that establishes a clear understanding about marketing objectives and the processes and resources needed to achieve desired results.

There are many moving parts in a marketing machine. For any campaign to work seamlessly and smoothly, careful planning and successful execution of plans, with implementation tools is critical.

Upon completion of the marketing therapy sessions, solopreneurs and startup business owners will be able to identify their company’s Northstar idea and carve the path that allows them to follow that Northstar.

The PMO Marketing Therapy includes:

  • approximately 6-10 hrs of exclusive coaching for 1 person
  • LIVE: Step-by-step guide to Publisher’s M.O. Worksheet
  • The New Content Culture book (Print or Digital)
  • Lifetime access to Publio Office Hours

Price: $500 per session

Publisher's M.O. Masterclass Online (for Individuals)

Who is the PMO Masterclass for?

Publisher’s M.O. Masterclass is a self-paced online learning course designed for the marketing public. 

The program contains the 7-Bucket strategy and tools to help content marketers, digital media producers, solo-preneurs and startup business owners evaluate, recalibrate and realign their content strategies for better marketing and sales performance.

Why Enroll in a Publisher’s M.O. Masterclass?

  • Assess your marketing performance against business goals.
  • Align your ROI goals with your content strategy.
  • Organize and plan your marketing activities.

What to expect in this online class?

Publisher’s M.O. Masterclass is a series of approximately 6-10 virtual 45-minute pre-recorded training sessions with additional resources and tools to help attendees establish a clear understanding about their marketing objectives and the processes and resources needed to achieve desired results.

Upon completion of the Publisher’s M.O. Masterclass, participants will be able to identify their North Star idea and carve the path that allows them to follow that North Star.

The Publisher’s M.O. Masterclass includes:

  • approximately 6-10 hrs of online classroom access for 1 person
  • VIDEO: Step-by-step Publisher’s M.O. Worksheet tutorial
  • The New Content Culture book (Print or Digital)
  • Lifetime access to Publio Office Hours

Price: $1495 per pax OR  $995 per person (for groups of 2 or more)

Multimedia Production (on-demand) Video or Podcast

Studio Rental

Video Production and Editing Services

Podcast Production and Editing Services

Price: Please contact us to get a quote.

Editorial Desk

Need assistance?

Everybody either hates to write or does not have the time to write. We love it! Beyond Content Hub strategy consulting and training, we produce and distribute white papers, presentations, e-books, articles, videos, and other thought leadership material to fuel your marketing initiatives.

We can also help you design and execute virtual or live events that bring everything together in real-time content experiences for your Customer Audience. With this agile approach, we ensure that you and your team:

  • Start small.
  • Keep it simple.
  • Build methodically.
  • Scale your content

Contact us for more information.

FREE RESOURCES

VIDEOS: Pivot with Publio (Subscribe to Publio on YouTube)