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Your Personal Brand: Advice from a Resume Writer

Your Personal Brand: Advice from a Resume Writer

by Gregory Pings | Dec 12, 2022 | OG Publio Podcast, Podcast

Your resume is your personal brand. Are you a doer, or an accomplisher? Your resume is your platform that helps people recognize your value. This is your personal brand that shows up on places like Indeed, LinkedIn and innumerable applicant tracking systems used by HR...
Networking: Four Truths to Become a Master Connector

Networking: Four Truths to Become a Master Connector

by Gregory Pings | Dec 6, 2022 | OG Publio Podcast, Podcast

Becoming a master connector is more than networking. A master connector is a generous networker. You can learn how. If someone is really good at networking – so good that this person is considered a master connector – you might think that this person draws on innate...
Your Branded Content Hub Focused in Seven Steps

Your Branded Content Hub Focused in Seven Steps

by Gregory Pings | Sep 19, 2022 | Insights, Press

Your branded Content Hub is central to your marketing strategy, but does it actually bring in leads and sales? Sheryl Plouffe, a leader in media and marketing strategy for six and seven-figure businesses, put this question before Publio founder and CEO Keith Reynolds...
Marketing Strategy Isn’t Just One Thing: It Never Was

Marketing Strategy Isn’t Just One Thing: It Never Was

by Gregory Pings | Sep 6, 2022 | OG Publio Podcast, Podcast

Begin with a marketing strategy, then pick your tools and integrate your processes and your media. When you’re a hammer, all the world’s problems are nails. That’s the dilemma that marketing specialists must overcome, because not everyone needs their specific skills....
The Sales Playbook: Give Your Team the Opportunity to Succeed

The Sales Playbook: Give Your Team the Opportunity to Succeed

by Gregory Pings | Aug 2, 2022 | OG Publio Podcast, Podcast

If you are in the game of sales, you have to have a playbook. This is how any professional team goes into the game: prepared to win. In sales, that’s how you make your numbers. A game plan is designed to get everyone on board. Here’s how. “For the most...
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