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Four Critical Ideas for Successful Digital Marketers

Take it from a digital marketer. Be great and delegate. Pay attention to your brand’s North Star idea, work from an editorial calendar and automate, automate, automate. You can be the smartest person leading a company selling the best product, but that will be...
How to Make a Million Dollars

How to Make a Million Dollars

By Gregory Pings You no longer need to pay media companies to publish targeted content to grow an audience that will make a million dollars for you. That’s the premise behind the Publisher’s M.O.,™ which Publi.io LLC founder and author of The New Content Culture,...
What MAD Magazine Got Right

What MAD Magazine Got Right

Call it what you will: recycle, repurpose, or reuse. It’s an effective way to feed your content hub. As publishing goes, MAD Magazine lost sight of a central tenet of the Publisher’s M.O™: Know your audience.  Case in point: When Democratic presidential candidate Pete...