I met Revenue River’s CEO, Eric Pratt in 2015 at Inbound. Again, when I visited my son in Denver, CO a year after that, which led to our doing business together. That is how strong partnerships form. Fast forward to 2020, I am delighted to have been invited for an appearance on Season 1 Episode 12 of their YouTube series, ‘On The Fly’ to discuss content marketing strategy. Boy-oh-boy, did we have fun!?!
Watch the full podcast here.
Join us on this episode as we talk about the Publisher’s M.O.’s 7 buckets to generate your content marketing strategy and 7 buckets to implement flawlessly with your Team—that is the framework of my book, The New Content Culture.
CONTENT MARKETING STRATEGY CONTENT
Eric and I discussed the importance of a closed loop content marketing strategy and galvanizing your team’s marketing and sales efforts therefore helping you achieve your desired ROI goals? Whether you are a team of 1 or 100, The Publisher’s M.O. provides you a scalable step-by-step guide to accomplishing your revenue goals using a cyclical, systematic, and repeatable model. The book comes with the tools to help you and your team track and manage your progress on your way to success!
If you haven’t read it yet, I am giving away free copies on Amazon today and tomorrow. It’s one of the features of Amazon’s Kindle Direct Publishing. It is also a super cool benefit of being an author on the platform. Hurry, the offer only stands for the next 24 hours.
FREE BOOK OFFER
If you are joining us here at Publio because you watched Revenue River’s video podcast (Vodcast?), WELCOME! Thank you so much for watching. The folks at Revenue River would love to hear from you, as would I. Let us know what you think and send us your questions.
Get your free copy on Amazon on January 9-10, 2020. Click Here now.